Jul 11
27
Article Marketing
Article Marketing as a
method to attract a steady flow of visitors to your website or
affiliate capture page.
What is Article Marketing?
Article Marketing is a style of advertising in which you can
write short articles related to your affiliate program or
business that you are involved in. You submit your articles
online to be read by online vistors. Each article contains a
resource box that includes references and contact information
for your business.
Writing articles is a great way to attract a large and steady
amount of quality visitors to your website or affiliate capture
page. It is free to write an article and there are several very
good article directories that you can submit your article to
once you have completed it.
Many article directories do not cost anything to submit your
article to them and by doing so you will create a quality
“backlink” to your website from the article directory which can
help your article and your website rank well in the search
engines.
Within a day or two of writing your article and submitting it
to the article directories you can expect to begin receiving
quality visitors to your website. Readers of your article will
click on your link found in the “resource box” of your article
to learn more resulting in increase visits to your website and
profits.
Writing articles on a regular basis can also result in many one
way links to your website which can increase your ranking in
the search engines and increase quality traffic to your website.
When you write an article and submit it to a popular article
directory, the search engines consider the links found in the
resource box of your article to be of high quality information
that users will be needing.
Your articles found in the popular directories along with the
website or affiliate capture page that you link to from your
article will begin to rank well in the search engines if
written properly. Getting your article published on popular
article directories that all ready have a huge amount of
traffic will increase the amount of visitors to your site and
increase your sign ups.
Articles can actually build your reputation as the go to person
for helpful information. This will give you the steady traffic
to profit from.
Finally, in your resource box in the botton of your aticle you
would promote that you are a member of GDI and you highly
recemend the GDI program because it has passed everything that
one should look for when joining an affiliate program. An
article like this could also postion you above other affiliates
who are not pre-selling before linking to there affiliate
capture page.
How To Write Articles
Try to write your article within the 500 to 800 word range.
Some may be shorter, some may be longer. It depends upon the
subject.
An article may include the following components. The title, an
article summary, the article content, the resource box
An Article Title – The Title Of Your Article can really make
the difference in how much traffic from the search engines that
you attract to your article. The search engines are where
people head to first when they are searching the internet
looking for something. Your article can receive alot of traffic
from the search engines if you create a proper keyword rich
title. Most search engines focus more on the first 3-5 keywords
and give lower focus on the rest of the words in your title
when they are indexing your articles into the search engines.
Research shows that longer article titles produce more views
per article than short article titles.
Create your title using upper and lower case letters by
capitalizing only the first letter in every word. However, do
not write your title in all capital letters and do not use !!!
Your Article Summary – The purpose of your article summary is
to entice a potential reader to read the rest of your article.
Be direct, to the point and let your reader know the benefits
they will receive if they read your article.
Your article summary should be 2 to 5 sentences long. It should
speak directly to your reader with the benefits that can be
gained by reading the information in your article body.
Give your reader some strong reasons why they should continue
reading your article. Mention in your summary at least 3 to 5
keywords relating to your article topic. You can find the
keywords using keyword research tools that I will discuss later.
Don’t Repeat Your Article Title in your summary. Don’t Repeat
Your Author Name. Don’t Pitch You or Your Business. Don’t
Include your URL or E-Mail Address. Don’t promote yourself like
a broadcast. Don’t Create an Article Summary that is more than
2 paragraphs or 7 sentences in length.
—
Your Article Content
The following components may make up the content of your
article.
* an opening paragraph or 2 paragraphs in which you
introduce your topic
* a few paragraphs to describe the points of your topic in
detail
* a closing paragraph or conclusion that wraps up your
article by describing a solution “in general”
You can get ideas for writing your articles by reading through
your affiliate capture pages that have been supplied to you.
You can also enter your name and your email address into your
capture page and get ideas and take point form notes from the
email responses that you receive over the next few days and
create an article from the information in your notes.
I don’t suggest that you copy word for word what is in the
content of those emails. The best way I have found to gather
information is while reading through each paragragh of content.
I like to open up a new blank text document in Wordpad and
create point form or dashed (-) notes from what I read in the
email or the article or the e book.
You could also search article directories for topics in your
field and take point form notes from a few different articles
that you find and create your own articles from your notes.
Articles are not meant to be advertisements that are all hype
and amazing offers. When you write your article think in terms
of giving before you can receive. By offering some kind of
valuable information in your article that will help the reader
with a challenge they may be having you will in turn receive
visitors back to your website or affiliate capture page in
return.
The informative article that you write will position yourself
as an expert in the field of that topic and will in turm
attract visitors to your website. This method of giving
valuable information before you receive can increase profits
for you dramatically.
You can begin writing “the 1st draft” of your articles by
opening a new Windows NotePad document. When writing your
article, try to resist the urge to make it perfect on the first
attempt of writing.
When I begin to write my article I continue to write what is on
my mind while ignoring mistakes that would only intereupt the
roll of ideas and thoughts that come to me while writing. I
save the proof reading, grammar and spelling corrections etc.
for later.
If you mention your name throughout your articles you can
actually become well known in your field as an expert. As you
continue to write more articles over time people will see your
name on the internet and they will begin to recognize you as
someone who gives helpful information and ideas to them.
This is otherwise known as branding and branding your name. You
may get to the point where people search on the internet for
your name to find out the latest helpful information that you
have. You will build trust with your readers and become known
to them as a valuable resource of information.
Creating links in your article body content will narrow your
chances of Ezine or website re-publishing. Some article
directories will not except your article if you do this.
Save the links for your Resource Box that is found at the end
of your article.
The majority of visitors that find your article will actually
arrive at your article from the search engines. They were
searching for the same words that you happened to use in your
article which allowed your article to show up in there search
results in the search engines.
There are millions of searches being performed by people who
are desperately looking for a solution to what they are
searching for. They will type a few words or “keywords” into
the search engine and look through mainly the first 1 to 3
pages of search results found for there search.
At this time we are focusing on article marketing and not
search engine optimization. However, I do want to mention that
the secret to getting the maximum amount of traffic from the
search engines to your article and website is to know what
keywords people and using those words properly in your content.
This will allow you to rank well in the search engines and
receive a great amount of quality visitors.
I will be showing you how to find the most popular keywords for
any topic that you are thinking about writing in the lessons
that follow this one.
Until then, Here is a “small” list of some of the most popular
keywords found from the content in your GDI capture pages. If
you choose up to 3 of these from this list and use them in your
articles using the method discussed above this will give you a
great start in article marketing.
* Business Opportunity
* Data Entry Jobs
* Earn Money
* Free Money
* Get Rich
* Home Business
* Income
* Jobs At Home
* Make Money on the Internet
* Working From Home
When placing these keywords in your articles, you will want to
use these exact keywords in the very first words of your title.
Use these words in the first paragraph and the last pargraph of
your article.
Create a link in your resource box in your article which links
back to your website using these words in that link.
The Resource Box
Here are some tips in creating the components of your Article
Resource Box that can help you maximize this traffic.
Begin your resource box content by mentioning your name. Make
sure your readers know that they are reading information that
has been written by you and not a busines in general.
Include your full website url in your link to your website in
the form of http://Your-Company-Name.com/ so that if your
article gets replushed by someone they will know where to link..
. the link.
Create 1 to 3 sentences in your resource box that states what
makes you unique.
Add 1 call to action in your resource box to invoite your
reader to buy from you or visit your website. Example For more
information on the best home business to make money on the
Internet visit http://Your-Company-Name.com/
Provide just enough information in the resource box to get your
reader interested in finding out more and they will be more apt
to visit your site. The information in your article body should
be in the same topic area as the information in your resource
box.
Where To Submit Articles
Here is a list of some top article directories that yo can
submit your articles to.
ezinearticles.com
http://ezinearticles.com/submit/
webpronews.com
http://www.webpronews.com/submit
ideamarketers.com
http://www.ideamarketers.com/writers.cfm
certificate.net
http://www.certificate.net/wwio/ideas.shtml
goarticles.com
http://www.goarticles.com/
articlecentral.com
http://www.thewhir.com/article-central
articlefinders.com
http://www.articlefinders.com/submit-articles/
web-source.net
http://www.web-source.net/syndicator_submit.htm
biz-whiz.com
http://biz-whiz.com/Submit_News.html
websitefuel.com
http://www.websitefuel.com/request.html
zinos.com
http://www.zinos.com/
addme.com
http://www.addme.com/
amazines.com
http://amazines.com/
warriorforum.com
http://www.warriorforum.com/forum/forum.asp?FORUM_ID=11
Helpful tools and resources
Free Article Rewriter
http://www.automatedreferral.com/automatedresponder/?rm=c&lid=7&aid=7&mid=23&type=2&sid=19135
Download Our Automated Referral Unlimited Articles Rewriter
Software And Create Unlimited Ezine Articles Fast With Our Easy
To Use Article Software!
You’ll Also Receive Free Software Training Tips to Help You
Create Quality Articles Anytime! So Hurry!
http://www.automatedreferral.com/automatedresponder/?rm=c&lid=7&aid=7&mid=23&type=2&sid=19135
Submit Your Website To Thousands Of Article Directories
Instantly!
